Tired of relying on others to help you create your brand Identity
This course will teach you the basics of building a brand identity using Adobe Illustrator, Canva and other tools.
If you want full control of your brand identity – keep reading. You know you have the creativity to create and execute your own brand identity, but lack the technical skills and framework to get started.
In this class, I’ll teach you the basics of Adobe Illustrator and Canva and skills you’ll need to create a simple logo or brand identity, color palette and templates for social media.
This class is great for beginners. You’ll learn both the technical skills and branding basics to create:
- A logo
- A brand mood board which includes color palette
- A brand statement
- Canva templates for branding
4 weeks
June 15 – july 6
Thursdays (6pm- 8pm)
Pre-class prep exercises
Week 1
Basic Tools in Illustrator.
Research /Identity basics
Defining your brand Identity
Week 2
Adding color and working with type
Creating a mood board in Illustrator
Week 3
Pattern and brand motifs
Nailing your messaging
Week 4
Communicating your brand
Creating brand templates
Before you register
You will need a laptop or personal computer
You’ll need access to Adobe Illustrator. There is a 7 day free trial available here. You can then select a monthly or annual rate which depends on the product level you select.
You’ll need to create a free or premium Canva account.
This class is live and online, but all classes are also recorded.
Why take this course
- Everything you need to create a logo or brand mark
- Expert instruction from Kia Dolby with 25 years experience and 10 years of teaching experience
- If you’ve always wanted to learn Adobe Illustrator, this is a great class for understanding the basics and using it to create your own personal brand identity