Online Class – Brand Identity Workshop


If you want full control of your brand identity - keep reading. You know you  have the creativity to create and execute your own brand identity, but lack the technical skills and framwork to get started.

In this class, I'll teach you the basic tools using Adobe Illustrator and Canva to be able to create a simple logo or brand identity, color palette and templates for social media.

Class is great for beginners. You'll learn both the technical skills and branding basics

  • A logo
  • A brand mood board which includes color palette
  • A brand statement
  • Canva templates for branding

Dates and times (online) /Class Format:
Before class begins: Pre-class prep exercises

Week 1
Basic Tools in Illustrator.
Research /Identity basics
Defining your brand Identity

Week 2
Adding color and working with type
Creating a mood board in Illustrator

Week 3
Pattern and brand motifs
Nailing your messaging

Week 4
Communicating your brand
Creating brand templates


Class requirements/Before you register:

You will need a laptop or personal computer

You'll need access to Adobe Illustrator. There is a 7 day free trial available here. You can then select a monthly or annual rate which depends on the product level you select. 

You'll need to create a free or premium Canva account.

This class is live and online, but all classes are also recorded.